You’ve yet to have your finest hour, radio

Coronavirus lockdown day 13

In the blink of an eye, I missed three days? Where did that time go?

I mean it’s Easter, so you could use the joke about disappearing for three days and then coming back and taking all the credit … but that isn’t the case here 🙂

Instead it’s been rinse and repeat days of a little work, a few chores, shared meals and catching up with friends and colleagues over video channels.

We’ve used Zoom, Skype, Teams, Houseparty for about 5 minutes, Facetime, facebook and probably others. But at the same time, one of the teams I’m in is preparing to use radio.

Recognising that some people don’t have access to the technology others do, or reliable broadband, and the geographical reach of radio is wide, it seems to me that there’s a chance for local media to shine here, and get back to what radio does best – connect people. Hearing a a friendly voice can be very soothing.

It might not be the finest hour for radio, but it could be the start of something great. As commercial stations struggle with advertising drop-off, some have already disappeared. Local access stations could fill the gap and offer different programming, different voices and most importantly, local content.

So How did we spend day 13?

It’s probably time to stop asking that question, but for the historical record. One of us went to the supermarket for the first time in two weeks. It was relatively normal.